Televisions|AI Recommendation and Retailer Rankings

Track generative AI answers about televisions and compare recommended products, retailer coverage, ranking position and product links.

VIEWING PERSONAPersona

Family of four replacing appliances

夫婦と子ども2人の4人家族が主要家電を買い替える際の推薦・販売元露出を観測する。キーワードプランナーrawdata（2026-08-16取得・15,239語）へ全文突合した現行設計。旧v1は2026-08-16観測分を最後に退役・削除済み。

Selected

Reporting periodLast 7 days

JST · completed published observations only

Daily Trend for Leading Retailers

Coverage = queries where the retailer appeared ÷ observed queries.For example, 24 of 25 equals 96%. First-position rate shows ranking strength, while Top 3 rate shows the depth of high visibility.

Amazon40%Joshin webショップ0%楽天市場0%コジマネット0%ノジマオンライン0%

2026-08-19–2026-08-25 · Last 7 days · Latest observation for each day

Ranking for Selected Period

Compared by first-position rate

Amazon 40% — 2

楽天市場 2.9% — 3

コジマネット 2.9% — 4

コストコオンライン 2.9% — 5

ヤマダウェブコム 2.9% —

First-position rate: the share of queries where the retailer was recommended first.

Retailer Visibility Ranking

Aggregates query-by-day observations in the selected period and ranks retailers by breadth and position. Select a retailer to open its report.

Selected persona · all queries

Rank	Retailers	Type	Queries	Coverage	First-position rate	Second-position rate	Third-position rate	Top 3 rate	Product links	Appearances
1	Amazon	Marketplaces	19 / 35	54.3%	40%14 times	2.9%1 times	2.9%1 times	45.7%16 times	42	42
2	Joshin webショップ	Electronics Retailers	14 / 35	40%	0%0 times	17.1%6 times	8.6%3 times	25.7%9 times	20	20
3	楽天市場	Marketplaces	13 / 35	37.1%	2.9%1 times	8.6%3 times	0%0 times	11.4%4 times	16	16
4	コジマネット	Electronics Retailers	10 / 35	28.6%	2.9%1 times	2.9%1 times	0%0 times	5.7%2 times	11	11
5	ノジマオンライン	Electronics Retailers	10 / 35	28.6%	0%0 times	5.7%2 times	5.7%2 times	11.4%4 times	12	12
6	コストコオンライン	Other	7 / 35	20%	2.9%1 times	5.7%2 times	2.9%1 times	11.4%4 times	10	10
7	ヤマダウェブコム	Electronics Retailers	7 / 35	20%	2.9%1 times	2.9%1 times	5.7%2 times	11.4%4 times	8	8
8	エディオン	Electronics Retailers	7 / 35	20%	2.9%1 times	2.9%1 times	2.9%1 times	8.6%3 times	9	9
9	ソフマップ	Electronics Retailers	7 / 35	20%	0%0 times	0%0 times	2.9%1 times	2.9%1 times	7	7
10	ビックカメラ	Electronics Retailers	7 / 35	20%	0%0 times	0%0 times	0%0 times	0%0 times	7	7
11	ケーズデンキ	Electronics Retailers	6 / 35	17.1%	2.9%1 times	0%0 times	2.9%1 times	5.7%2 times	7	7
12	Xiaomi Japan	Other	5 / 35	14.3%	0%0 times	2.9%1 times	2.9%1 times	5.7%2 times	5	5
13	Xprice	Other	5 / 35	14.3%	0%0 times	0%0 times	2.9%1 times	2.9%1 times	5	5
14	Yahoo!ショッピング	Marketplaces	5 / 35	14.3%	0%0 times	0%0 times	0%0 times	0%0 times	6	6
15	ジャパネット	Other	5 / 35	14.3%	0%0 times	0%0 times	0%0 times	0%0 times	5	5
16	ANA Mall	Other	3 / 35	8.6%	2.9%1 times	0%0 times	0%0 times	2.9%1 times	3	3
17	モノタロウ公式	Brand Stores	3 / 35	8.6%	0%0 times	0%0 times	0%0 times	0%0 times	3	3
18	アーチホールセール	Other	2 / 35	5.7%	0%0 times	0%0 times	2.9%1 times	2.9%1 times	2	2
19	アスクル - askul	Other	2 / 35	5.7%	0%0 times	0%0 times	0%0 times	0%0 times	2	2
20	ECカレント	Other	1 / 35	2.9%	0%0 times	0%0 times	2.9%1 times	2.9%1 times	1	1
21	OCNオンラインショップ	Other	1 / 35	2.9%	0%0 times	0%0 times	2.9%1 times	2.9%1 times	1	1
22	PCボンバー	Other	1 / 35	2.9%	0%0 times	2.9%1 times	0%0 times	2.9%1 times	1	1
23	Qoo10	Marketplaces	1 / 35	2.9%	0%0 times	0%0 times	2.9%1 times	2.9%1 times	1	1
24	KTV Pinneberg	Other	1 / 35	2.9%	0%0 times	2.9%1 times	0%0 times	2.9%1 times	1	1
25	mahoonaghns.com	Other	1 / 35	2.9%	0%0 times	0%0 times	2.9%1 times	2.9%1 times	1	1
26	tradeinn.com	Other	1 / 35	2.9%	0%0 times	0%0 times	2.9%1 times	2.9%1 times	1	1
27	denkichi.com	Other	1 / 35	2.9%	0%0 times	0%0 times	0%0 times	0%0 times	1	1
28	家電のSAKURA	Other	1 / 35	2.9%	0%0 times	0%0 times	0%0 times	0%0 times	1	1
29	コーナンeショップ	Other	1 / 35	2.9%	0%0 times	0%0 times	0%0 times	0%0 times	1	1
30	株式会社オノデン	Other	1 / 35	2.9%	0%0 times	0%0 times	0%0 times	0%0 times	1	1
31	mercari.com	Other	1 / 35	2.9%	0%0 times	0%0 times	0%0 times	0%0 times	1	1
32	u-buy.jp	Other	1 / 35	2.9%	0%0 times	0%0 times	0%0 times	0%0 times	1	1
33	イオンスタイルオンライン	Other	1 / 35	2.9%	0%0 times	0%0 times	0%0 times	0%0 times	1	1
34	カメラのキタムラネットショップ	Other	1 / 35	2.9%	0%0 times	0%0 times	0%0 times	0%0 times	1	1

Product Visibility Ranking

Shows which products AI recommended for the selected persona. Rates use the number of observed queries in the product's category as the denominator.

98 products

Rank	Product	Categories	Format	Queries	Coverage	First recommendation rate	Top 3 rate	Average recommendation rank	Retailers
1	REGZA 55M550M 55インチ	Televisions	Card	5 / 35	14.3%	0%0 times	14.3%5 times	2.4	4
2	LG 有機ELテレビ	Televisions	Card	4 / 35	11.4%	2.9%1 times	11.4%4 times	1.8	4
3	REGZA 55Z770R	Televisions	CardText	2 / 35	5.7%	2.9%1 times	5.7%2 times	1.5	3
4	SONY BRAVIA 5 K-55XR50	Televisions	Card	2 / 35	5.7%	2.9%1 times	5.7%2 times	1.5	7
5	Sony BRAVIA	Televisions	Card	2 / 35	5.7%	2.9%1 times	5.7%2 times	2.0	7
6	Panasonic VIERA	Televisions	Card	2 / 35	5.7%	0%0 times	5.7%2 times	2.5	6
7	Xiaomi TV S Pro Mini LED 2026	Televisions	Card	2 / 35	5.7%	0%0 times	5.7%2 times	2.5	2
8	SHARP AQUOS XLED	Televisions	Card	2 / 35	5.7%	0%0 times	5.7%2 times	3.0	8
9	4〜8万円	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
10	55インチ Mini LED液晶（BRAVIA 5など）	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
11	Hisense 55E6N	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
12	Hisense 55U8N 55V型 Mini LED	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
13	Hisense 55インチ 4K液晶（55U系・55E系など）	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
14	Hisense 55インチ4K液晶（5〜8万円台）	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
15	LG OLED AI B5	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
16	Panasonic VIERA TV-55W95C	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
17	Panasonic VIERA TV-55W97C	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
18	REGZA 65E770S	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	5
19	REGZA 65Z770S 65V型 4K miniLED液晶テレビ	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	1
20	REGZA 65Z970N 65V型	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
21	REGZA 65Z970R	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
22	Sony BRAVIA 4Kスマートテレビ	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	5
23	SONY BRAVIA 4K液晶テレビ	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	4
24	SONY BRAVIA 7 II	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	5
25	Sony BRAVIA Mini LED 4K TV	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
26	Sony BRAVIA シリーズ	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
27	TCL 55P61K 55インチ 4Kテレビ	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
28	TCL 55Q7C 55V型 4K Mini LED Google TV	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	1
29	TCL 55インチ 4K 液晶テレビ 55P61K	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	1
30	TVS REGZA 4Kテレビ	Televisions	Card	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	3
31	バランス重視：Sony BRAVIA 65インチ系	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
32	バランス重視：Sony BRAVIA 65インチ系 BRAVIA Sony BRAVIA	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
33	家族の動画視聴なら一番おすすめ：LG 有機EL（55インチ前後）	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
34	家族用の「迷ったらこれ」：ソニー BRAVIA（55〜65インチ） Sony BRAVIA	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
35	総合バランス重視：ソニー BRAVIA 9 / BRAVIAシリーズ 65型 BRAVIA おすすめ用途： - 地デジ - Netflixなど動画配信 - スポーツ - 映画 - ゲーム良い点： - 映像処理が非常に優秀 - 動きの速い映像が見やすい - 家族で見る「ながら視聴」でも自然な画質 Sony BRAVIA K-65XR90M2	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
36	迷ったらこれ：ソニー BRAVIA 5（55インチ） SonyのBRAVIAシリーズは、テレビ番組も映画もバランスよく楽しみたい家庭向けです。Mini LED液晶で明るいリビングでも見やすく、映像処理や音の臨場感も強みです。kakaku.com	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
37	約8〜12万円	Televisions	Text only	1 / 35	2.9%	2.9%1 times	2.9%1 times	1.0	0
38	5〜10万円	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
39	55インチ REGZA	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
40	Hisense 4K液晶テレビ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	3
41	Hisense 75U9R	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	3
42	Hisense Mini LED	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	3
43	Panasonic VIERA 65型	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
44	Panasonic VIERA 65型有機EL	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	5
45	Panasonic VIERA 有機ELテレビ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	5
46	REGZA 4K液晶テレビ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	5
47	Sony BRAVIA K-55XR80	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	4
48	TCL 55P61K	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	1
49	Xiaomi 55V型 Mini LED Google TV	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	1
50	Xiaomi TV S Mini LED 75 2026	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	2
51	映画・Netflix重視なら：有機ELテレビ LG おすすめ： - LG OLEDシリーズ - Panasonic VIERA 有機ELシリーズ向いている家庭： - 夜に映画を見ることが多い - 黒の表現や迫力を重視 - リビングをシアターっぽくしたい良い点： - 黒が非常にきれい - 映画やドラマの没入感が高い - 視野角が広く、横から見てもきれい LG 有機ELテレビやパナソニック有機ELテレビ VIERAなどが候補になります。ただし、家族が一日中ニュースや固定表示のゲーム画面を見る使い方なら、液晶系のほうが気楽です。	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
52	映画・アニメをたっぷり見る：LG 有機EL LG Electronics	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
53	映画・ドラマを家族で楽しむ：有機EL おすすめ例： - パナソニック VIERA 有機ELシリーズ kakaku.com メリット： - 黒がきれい - 夜の映画が特に美しい - 画面の質感が高い注意点： - 明るいリビングではMini LED液晶のほうが見やすい場合があります - 子どもが同じ画面を長時間表示するゲームをよくするなら、使い方を少し気にしたほうがよいです	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
54	映画・ドラマを重視するなら：LG OLED（有機EL）	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
55	映画・ドラマ重視：LG Electronics OLED 65インチ LG 有機ELテレビ 4Kモデルおすすめな人： - 夜に映画を見ることが多い - 黒の表現や映像美を重視 - ゲームもするメリット： - 黒が非常にきれい - 横から見ても色が変わりにくい - 映画の没入感が高い一方、昼間に日差しが強い部屋なら高輝度液晶（Mini LED）のほうが見やすい場合があります。Tom's Guide	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
56	映画・ドラマ重視：LG Electronics OLED65Cシリーズ（有機EL）	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
57	映画・ドラマ重視：LG Electronics 有機EL 65インチ系 LG 有機ELテレビ	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
58	映画・ドラマ重視：パナソニック VIERA 65型有機EL おすすめ用途： - 夜に映画を見る - ドラマを見る - 暗いシーンが多い作品良い点： - 黒の表現が美しい - 映画館に近い映像 - 視野角が広く、横から見ても色が変わりにくい Panasonic VIERA TV-65Z95A	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
59	家族みんなが動画を見るなら：Sony BRAVIA系	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
60	家族利用の使いやすさ重視：Panasonic VIERA PanasonicのVIERAは、リモコン操作や番組表など日常操作の分かりやすさを重視する人に向いています。幅広い年代の家族で使う場合に相性が良いです。ソフマップ	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
61	約10〜15万円	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	2.0	0
62	4K Mini LED 量子ドットスマートテレビ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	1
63	55インチ VIERA	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
64	8〜15万円	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
65	LG OLED 4K 有機ELテレビ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	4
66	LG OLED evo AI C5 4K UHD Smart TV	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	2
67	Panasonic VIERA シリーズ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
68	REGZA 55Z875R MiniLED液晶テレビ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	3
69	REGZA 65X9900L	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	3
70	SONY BRAVIA 65型上位機	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
71	SONY BRAVIA 7 II K-55XR70M2	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
72	TCL 4K液晶テレビ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	3
73	TCL 55Q7C Mini LED Google TV	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	1
74	TCL 65P6K	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	3
75	TCL C7Kシリーズ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	3
76	TCL Google TV 4K 量子ドットテレビ	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	1
77	Xiaomi TV S Mini LED 75	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	1
78	コスパ重視なら：TCL・Hisense系 Mini LED TCL 向いている家庭： - 大画面を安く買いたい - 動画配信中心 - 65インチ以上も検討したい良い点： - 同じ予算で大きなサイズを選びやすい - Google TVなど動画サービスが使いやすいモデルが多い - Mini LED搭載機は画質もかなり向上 TCL 4K Mini LEDテレビなどが候補です。	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
79	テレビ番組も動画も両方重視：Panasonic VIERA Panasonic	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
80	とにかく大画面：FUNAI 65UF460 ￥60,280 · Amazon公式サイト + その他検索結果では約60,280円と、65インチとしてかなり安価です。Fire TV搭載なので、動画配信をよく見る家庭とも相性がいいです。ただし、この価格帯の65型は「画質より画面サイズ」を優先する選択です。スポーツや映画の画質まで求めるなら、55型のREGZAなどに予算を振ったほうが満足度が上がるケースもあります。 TCL 55P61K￥57,800•大画面で映像を楽しめる4Kテレビ。REGZA 55M550M￥84,800•高評価の映像と音質、豊富なレビュー数。4.7FUNAI FL-65UF460￥60,280•65インチの大画面でクリアな映像体験。	Televisions	Card	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	3
81	家族みんなで万能に使う：Sony BRAVIA 65インチ OLED / Mini LED系	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
82	明るいリビング向き：シャープ AQUOS XLED 65型おすすめ用途： - 昼間もテレビを見る - 大きな窓があるリビング - 家族のニュース・バラエティ視聴良い点： - 明るい部屋でも見やすい - 色が鮮やか - 国内メーカーらしい操作性 SHARP AQUOS XLED 4T-65X7A	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
83	約12〜20万円	Televisions	Text only	1 / 35	2.9%	0%0 times	2.9%1 times	3.0	0
84	55インチ有機EL	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	4.0	0
85	AQUOS OLED 4T-C65GQ1	Televisions	Card	1 / 35	2.9%	0%0 times	0%0 times	4.0	3
86	Hisense 65E6N	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	4.0	0
87	LG 4K 有機ELテレビ	Televisions	Card	1 / 35	2.9%	0%0 times	0%0 times	4.0	3
88	Panasonic VIERA 4Kテレビ	Televisions	Card	1 / 35	2.9%	0%0 times	0%0 times	4.0	3
89	Xiaomi TV 2026	Televisions	Card	1 / 35	2.9%	0%0 times	0%0 times	4.0	2
90	Xiaomi TV 2026 Google TV	Televisions	Card	1 / 35	2.9%	0%0 times	0%0 times	4.0	2
91	コスパ重視なら：65インチ液晶ミドルクラス候補： - 東芝 REGZAシリーズ - ハイセンス Uシリーズ向いている人： - 地デジ中心 - YouTube・配信サービス中心 - 予算を抑えたい	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	4.0	0
92	日本メーカー重視なら：Panasonic・SONY・REGZA系	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	4.0	0
93	明るいリビング・コスパ重視：Panasonic VIERA 65インチ	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	4.0	0
94	明るいリビングなら：Mini LED液晶 65インチ系 Hisense や各社上位液晶モデル	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	4.0	0
95	約20〜35万円	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	4.0	0
96	LG 有機ELテレビAmazon公式サイト· ￥178,000	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	—	3
97	Panasonic VIERA シリーズANA Mall· ￥208,770	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	—	4
98	Sony BRAVIA シリーズdenkichi.com· ￥158,400	Televisions	Text only	1 / 35	2.9%	0%0 times	0%0 times	—	4

98 products were observed; 8 appeared in at least two queries. Listing format and naming variants are counted separately.

Query → Product → Retailer

Showing queries from all categories

Queries were submitted in Japanese and are retained below in their original wording as source evidence.

The Stella AI Search Lab is a retail-focused public research project that continuously observes how products and retailers are discovered and presented by AI as generative AI becomes a gateway to shopping. Rather than reducing the results to winners and losers, we aim to create a shared, transparent way for anyone to understand how the AI shopping landscape is changing.

Make visibility measurableWe record the products, retailers and sources that appear in AI answers as they were actually displayed.

Track change over timeWe repeat observations under the same conditions to reveal patterns and fluctuations that a single answer cannot show.

Turn findings into improvementsWe explore what information reaches AI effectively and turn the findings into ideas for better product content and websites.

Why We Publish This Research

Recommendations generated by AI are harder to inspect than conventional search rankings, and the same query can produce different answers. That is why we make our method and results as open as possible: so retailers, e-commerce businesses, manufacturers, site operators and shoppers can examine the same data and think about the changes together.

This dashboard does not claim to provide a single correct optimization strategy. By observing how AI understands and recommends products and points people to places to buy, it provides evidence for considering what information is getting through and what is still missing.

What You Can Learn Here

Which retailers appeared across the widest range of queries
Which retailers tended to appear near the top of answers
How visibility differed by category and price range
Which products, sources and retailers were connected in AI answers

What We Observe

We prepare fixed shopper personas and queries, then submit them through the ChatGPT web interface. We record the answer, citations and sources, product cards, and the retailer list for each product in the order shown.

How Rankings Are Calculated

Within each query, retailers are ranked using the following sequence.

More products linked to that retailer in the answer
If tied, the higher position in the retailer list
If still tied, the greater number of retailer appearances

All rates use the number of successfully observed queries as their denominator.

Coverage: share of queries where the retailer appeared at least once
First-position rate: share of queries where the retailer ranked first
Top 3 rate: share of queries where the retailer ranked in the top three

How to Read the Data

Generative AI answers can change each time, even for the same query. A daily observation is a point-in-time snapshot, and a ranking change does not necessarily indicate the effect of an optimization measure.
The current dataset covers ChatGPT only and does not represent other generative AI systems.
Price, stock and delivery text is recorded as displayed in the AI answer and may differ from the retailer's actual selling conditions.
Product and retailer naming variations are normalized, with normalization decisions retained in the source research records.
This dashboard does not judge retailer quality or superiority; it records only how retailers appear in AI answers.
When considering a purchase or contract, please verify prices, stock, specifications and other details on each company’s official website.

Independent Research

This site is independently planned and operated by Stellagent, Inc. Unless otherwise stated, the featured retailers and service providers did not commission the research, provide the data or supervise the content. Our priority is not to promote a particular company or judge businesses by rank alone, but to accumulate observed facts using a consistent standard.

Trademarks and Logos

Company names and logos help readers accurately identify which retailers appeared in an AI answer. We therefore use the company names, service names, trademarks and logos shown on this site only to the extent needed to identify observed retailers and explain the research results.

All rights in the respective trademarks and logos belong to their owners. Their appearance on this site does not indicate an affiliation with, endorsement by or approval from those rights holders. If you notice an issue with a name or published item, we will review it and respond in good faith.

Updates

Data is added after each observation and accumulated as a daily trend. Last updated is the time of the latest aggregation.

Contact

For questions about the research method, corrections to published names or rights-related inquiries, please contact us through the operator’s contact form.

Televisions|AI Recommendation and Retailer Rankings

Highlights for Selected Period

Retailers That Moved

Leader by Category for Selected Period

Observation Status

Run the same study for your products

Daily Trend for Leading Retailers

Ranking for Selected Period

Retailer Visibility Ranking

Product Visibility Ranking

Query → Product → Retailer

Why We Publish This Research

What You Can Learn Here

What We Observe

How Rankings Are Calculated

How to Read the Data

Independent Research

Trademarks and Logos

Updates

Contact

Contact

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